Cruelella grew up in a lavish household with nothing but the finest clothing and toys.  Yet, as a little girl, nothing gave her more joy than hitting her playmates, stealing their toys and making them cry.  Cruelella learned early that being the richest, strongest and meanest could get her everything her heart desired. 

 Although she can still steal your toys if she wants them, what Cruelella really wants now is your pride, your dignity and possibly your soul.  And so, hell-bent on victimizing unsuspecting souls, Cruelella set out one dark and stormy night to feed her need to dominate and humiliate others.  She found her outlet – the arena of Assassination City Roller Derby.  On the track, Cruelella can ply her sadistic skills, toying with her prey and forcing them to beg for mercy before taking the kill shot with deadly precision.

 Cruelella insists on still having the finest that money can buy, but even with all her riches, no one can put a price on her hits.  You know when you've been hit by Cruelella Bruisill because you will see your own blood on her white mink coat.